Hi, we’re David and Syn Yun
Welcome to Misconcepts
Our Mission
For Individuals
A single framework for you to uncap your potential while achieving internal fulfilment. Misconcepts leverages Critical Rationalism as the foundation to build a system that allows you to optimize your life resource via prioritized development and implementation of fit-for-purpose misconcepts.
For Society
As a consequence of individuals optimizing their life resources using Misconcepts, the percentage of individuals who can apply rational criticism will increase. A selection pressure for rational memes and good explanations will lead to the preservation of error correction, accelerated knowledge creation, and prioritization of our collective resources to solve more problems for the world.
Our Story
More than a decade ago, we entered the “real world” after university and quickly realized we had no idea how the world worked. A 10 year journey ensued to put together a single framework for ourselves to cut through the noise of modern life and invest our finite life resources in a self-defined optimal way. The result is Misconcepts.
While Misconcepts was not fully coherent until 2024, the application of the components we discovered along the way allowed us to compound to external successes.
David is currently an Anaesthetic Doctor with an MBA, and PhD. Syn Yun is a Food Technologist that was able to overcome a significant chronic health problem by applying the Misconcepts framework while in a full-time management position. Misconcepts is our intrinsically-aligned project that we will continue long after we achieve time freedom.
MICRO MISCONCEPTS